Marketing and advertising services

Connect. Engage. Convert.

Reach students ready to hear from you

Invest in UAC marketing channels

Secure direct access to tens of thousands of Gen Z high school students and UAC applicants who are engaged, eager to explore their options and ready to listen. They're making important decisions about their next steps and looking for opportunities only your brand can provide. We’ll connect you to them using our granular applicant data and marketing channels tailored to your needs.


UAC applicants with marketing consent


Monthly active website users


Year 12 students each year


Digital registrations

Reach your desired audience

Communicate your marketing messages to the right audience on the right channel.

EDM campaigns

Define your target audience and work with the Reach team to communicate directly with future students or prospective customers via tailored messaging.

SMS campaigns

Deliver your acquisition messages direct to device. With the right message sent at the right time, you can achieve outstanding and immediate engagement.

UAC website advertising

Get noticed on high traffic webpages by an engaged audience and enjoy the freedom to design ads that work.

Sponsored newsletters

Create engaging content about your brand or institution that will be shared in UAC’s correspondence and read by up to 80,000 Year 12 students and UAC applicants.

Other marketing services we offer

Print advertising

Align your brand with UAC and have your student recruitment messages printed and distributed to 100,000s of Year 10, 11 and 12 students making decisions for their future.

Apply direct courses

Unprecedented exposure on UAC's website for institutions who manage their own application and admissions process.

Our clients

Our clients include; Western Sydney University, The University of Sydney, University of Technology Sydney, University of Technology Sydney College, University of New South Wales, The University of Newcastle, Torrens University Australia, Macquarie University, Southern Cross University, International College of Management Sydney, Melbourne Institute of Technology Sydney, Canterbury Institute of Management Australia, Campus Living Villages, CQUniversity Australia, Charles Darwin University, Australian College of Physical Education, Australian Catholic University.

Student insights

Planning a campaign? Take advantage of UAC's research into school leaver experiences, attitudes and behaviours.

Lifestyle Report

UAC's Student Lifestyle Report 2023 features insights from over 14,000 Year 12 students across Australia.

Student Journey Calendar

The journey to higher education. Your guide for marketing strategy.